Scale your brand on one number, not vanity metrics
Paid ads, creative, CRO, social, SEO, influencer and Amazon. All run in one ops room, reported against a single business number, every week. India and USA.
→ Book your free 90-day growth planReal campaigns. Real spend. Real results.
Prior work run by our senior team. Figures are as reported in the account; USD converted to INR at about ₹88 to the dollar. Client names withheld except where the client has agreed to be named.
Our senior team's prior work. Client names withheld. Figures are the real 30-day account numbers shown in the cards below.
Offer reworked end to end. New landing page and funnel. Same-day intervention on outliers through roughly ₹9–10.5L/day spend. (≈ $325K spend, $2.08M revenue.)
Disciplined CPA control across 10+ ad sets with multi-angle creative testing, fresh creative weekly to fight fatigue. (≈ $125K spend, $450K+ revenue.)
Smaller scale, same discipline. Profit-led decisioning. Every move tested against MER and net margin, not vanity ROAS.
JEE/NEET coaching. Fixed a broken pixel by shifting Meta to OTP-verified Instant Forms, rebuilt Google Search, scaled to ₹3,000/day across the five metros with real online-class demand.
When you try to scale, your CAC goes through the roof
If that sounds familiar, your current setup probably looks like one of these.
Illustrative. Most accounts pay more for each new customer as they scale. Reading blended MER and incremental reach is how we keep the line flat.
Your agency reports a ROAS you can't bank
Platform-attributed ROAS double-counts and flatters. The number that pays your rent is blended MER, and most agencies never show it to you.
Nobody actually owns the number
A paid shop, a creative freelancer, an SEO vendor and an Amazon consultant, four dashboards and four stories. When growth stalls, everyone points sideways.
You're their fourth-biggest account
The senior who pitched you has moved on. A coordinator runs your ads now, and you find out something broke a week after it did.
Three principles we don't break
One number
Every engagement is tied to a single agreed business metric, reported in writing, every week. Not a dashboard of forty. If it isn't moving, we say so before you ask.
Say the number
Real figures, not "significant growth". Blended MER and contribution margin, traced to your source data, which we read ourselves rather than waiting for a platform report.
No commission on spend
A flat monthly fee. We don't earn more by spending more of your money. We earn more when your business grows enough to take on another service.
Book your free 90-day growth plan
A 30-minute call. We open your accounts together and tell you on the spot whether we're the right fit.
Chirag
Twelve years inside some of the world's leading advertising and media agencies, running paid media for brands with real budgets and real board meetings. METRIS is that work without the layers, on a small number of accounts at a time, with the senior person on the account rather than a coordinator.
Enough proof to trust. Small enough to care.
A small senior team. No juniors, no handoffs.
You talk to the person doing the work. When we're full, we say we're full.
A system that runs every week, against one number
Understand
We start with your industry, customers, margins and ambitions. Nothing assumed. We read the account before we propose anything.
Strategize
A data-driven roadmap built backwards from LTV and contribution margin. Conservative projections, on the record.
Execute
Campaigns deployed with precision and speed. Daily on the dashboards. Same-day intervention on outliers.
Measure
One agreed number, a one-page summary every Friday, a full business review every month. Actionable, not decorative.
Optimize
Continuous testing. What works scales, what didn't gets documented and retired. The library of what works keeps building.
Scale
Double down on proven strategies for sustainable, compounding growth. No vanity spikes, no lighting money on fire.
Everything under one team, one report
Paid Ads
Meta, Google, Pmax, YouTube, Amazon. Owned at admin level.
Paid Media Strategy
12-month channel mix, pacing rules written before we scale.
Creative Strategy
Three-week testing waves. A hook bank that compounds.
Website CRO
Heatmaps, friction audits, one structured A/B test a month.
Social Media
Organic run as an acquisition channel, not a schedule.
SEO
Technical, content, authority. Measured in non-brand sessions.
Influencer
Run as procurement. Every creator vetted and attributed.
Amazon
Listings, A+ content, Sponsored Ads, DSP. A second storefront.
Flat retainers. No commissions.
Three-month minimum so the system has time to move the number. No setup fees, no percentage of your ad spend.
- One service, fully owned
- Weekly call, one-page summary
- Senior on the account
- Two to four services, integrated
- Weekly working call
- Monthly business review
- Five or more services, full stack
- Founder access
- Dedicated channel for daily ops
Things founders ask us first
Yes, if you're doing ₹3L+ a month in paid spend or running a tight bootstrapped account that needs senior eyes. Our floor is ₹50K per service per month. If we can't move the number for you at that price, we say so on the first call.
Three things. We run all eight services from one ops room. The senior who pitched is the senior who runs the account. And we read your source data ourselves rather than waiting for a platform report.
No, never. Our retainer is the retainer. We don't earn more by recommending you spend more. We earn more when your business grows enough to take on another service.
Three months minimum. The system needs time to move a number. After that it's month to month, no lock-in beyond the first quarter.
Blended MER and contribution margin, not platform-attributed ROAS. A one-page report every Friday and a full business review every month.
Yes. About half of the prior work has been US-based, with a track record running $10–12K/day accounts on US Shopify and Amazon, comfortable on US-hours calls.
You do, always. We're admins during the engagement and your accounts stay yours when we part ways. Same for creative files, hook banks and the SOPs we build with you.
Book a 30-minute call. We open your accounts together on the call and tell you on the spot whether we're the right fit. No long pitch decks.
Measure with intelligence. Grow with confidence.
Tell us where you're stuck. A senior operator replies within one business day. If we're a match, we'll build your free 90-day growth plan tied to the numbers that move your business.
India & USA · Response in 24 hours